Preferred Blog

How much time do you waste every day while trying to find specific files? Chances are, it’s more than you’d like, and one quick glance at your digital workspace would tell us you have some tidying up to do. Today, we want to share three tips to help you be more organized and productive with your digital workspace.

In business, it’s tempting to think, if it's not broken, don't fix it. This is especially true for technology. Your computers turn on, emails go out, and things seem to work… so why bother with constant maintenance?

What if I told you this safe approach is actually draining your profits? It’s a hidden expense, and understanding it can completely change how you see your IT.

You know your business needs data backup, but do you understand why? Simply put, your business is at risk of total annihilation if it doesn’t have a plan in place to recover lost data, and you don’t want that impending doom hanging over your head. If you’re wondering where to get started, here are three types of data that you should absolutely prioritize with your backups.

That said, you want to back up all data if you can, but these are three that we think are especially important to consider.

For business owners, your most critical assets aren’t your office or your inventory; it’s your data. Every client list, financial record, and strategic plan forms the makeup of your company. Protecting this data, due to its importance, isn't just an IT issue—it's an essential business function.

The sun is setting on an era. On October 14, 2025, Windows 10 will officially reach its end of support. For millions of users worldwide, this marks a significant turning point, prompting questions, concerns, and perhaps a touch of nostalgia for an operating system that has served faithfully for a decade.

So, what exactly does end of support mean, and what should you be doing now to prepare? Let's dive in.

You’ve probably heard of phishing attacks, but if not, the best way to explain it is with the legend of the Trojan horse. In ancient times, the city of Troy fell when a raiding party, hidden within the belly of a constructed wooden horse, was allowed past the gates. The lesson: deception is the most powerful weapon one can employ, and cybercriminals will use it against your business.

Today, few topics are generating as much buzz right now as Artificial Intelligence. It's a concept that can feel both futuristic and, at times, a little intimidating. What if I told you that AI is already working behind the scenes in many businesses, acting as the most efficient, data-driven coworker you've ever had?

Take it from us: technology, for all its benefits, can be frustrating.

That being said, it can bring a lot of value to your business when implemented and maintained properly. 

Let’s talk about some quick habits you can deploy to make your workday much easier when working with business technology.

Data breaches are no joke, and they can be so severe that businesses have a hard time bouncing back. Despite the danger, you can somewhat predict when you are at risk of a data breach, and certain actions can be taken to keep them from being fatal (or prevent them entirely). Today, we want to examine three of the common ways data breaches happen and what you can do about them.

Your small business works with vendors to ensure it has access to all of the tools and services it needs to function, but managing them all can be tedious and tiresome. If you’re not careful with how you manage your vendors, it can become a job in and of itself—and you don’t have time for that. Vendor management doesn’t have to be hard, though, and with Preferred, it can be a breeze.

It’s easy to let issues with your technology cause productivity to crash and burn, especially when you’re in the thick of a major project or a complex task. Frustration is all too common in the office, especially where technology is concerned, but it doesn’t have to ruin your day or kill your productivity. Today, we want to discuss how maintaining your composure is the best way to address these issues.

It feels good to use tools you’re familiar with, but there comes a time when old tools start to hold you back. You might start to see unexpected costs that only surface over time. Let’s take a look at how you can know when it’s time to update your business’ tech and some of the hidden costs associated with not updating it.

Your business’ security infrastructure does a lot of heavy lifting, primarily due to today’s increasingly sophisticated cybersecurity threats. Companies want to know that their security measures work. To help you make sure you’re doing all you can to protect your infrastructure, we’ve put together five important components for any successful cybersecurity solution strategy.

There are a lot of file types that are put to use in the modern workplace, all with their own importance. Let’s review what the different file extensions—the little series of letters after the file name—mean, and how they influence how you can use a given file.

Let me ask you something… Do you know just how much IT downtime costs? For SMBs, it’s typically between $427 to over EIGHT GRAND an hour. Imagine your whole workforce just chillin' because the Internet's down, meanwhile deadlines are getting missed, customers are getting ticked off, and opportunities are disappearing. That's a nightmare, man. 

This is why you need to do what you need to do to keep your business up and running.

Most small businesses have trouble navigating cybersecurity, and that’s because there are too many threats to count. You might even feel like you're a little over your head yourself. Today, we’re bringing to you four of the biggest threats to watch out for on the Internet, as well as what you can do to keep them from impacting your operations.

Have you ever received an email that just felt…off? Maybe it promised a prize you didn't enter to win, or it tried to scare you into thinking your account was in trouble? That’s likely a "phishing" scam, and it's one of the most common tricks thieves use on the internet.

If you’re worried about presentation anxiety, or if you’ve ever experienced dry mouth, sweaty palms, or a sudden loss for words while on the spot, then you’ll be happy to know about some of the options available in modern presentation tools. One in particular, Presenter View, comes to mind, and it’s a great way to kick presentation anxiety to the curb. We’ll go over how to use Presenter View in Microsoft PowerPoint and Google Slides.

We need to talk about something that is as exciting as watching water boil, but it might just save your entire business one day: backing up your data.

I know, I know. You're busy doing your thing, closing deals, and you’re busy. The last thing on your mind is where your files are outside of your server. The truth is, it’s not very interesting, but it sure is important.

We’ve all felt that mini-panic that happens when our personal technology glitches. Not a great feeling. That’s just if your microwave is on the fritz, or your smartphone fell in the toilet. We all depend on multiple devices each day, but for a business owner who is responsible for so much, technology failure really isn’t an option. This month, we thought we’d go into how technology outages can impact a business to give you a better perspective of just how much is at stake.